Recent years, domestic auto companies and distributors have started to explore the empowerment of the "Metaverse". "AI digital human" infiltrates everywhere from employees or spokespersons to car owners. In the field of automobile 4S stores, the application of AI digital human is constantly being actively promoted. Recently, Cloudia, an AI digital human of Dataa Robotics, was applied to the automobile 4S store and became a digital employee attracting attention in two large 4S stores in Jilin City, Jilin Province.
Walking into the Wanhua Zhicheng LYNK&CO Center in Jilin City, Jilin Province and another Dongfeng Honda 4S store, you can see a beautiful and elegant digital employee in the exhibition hall cordially greeting users, "Welcome." Cloudia, an AI digital human, is based on AI technologies such as image recognition, speech recognition and synthesis, semantic understanding, and portrait modeling. It has rich and anthropomorphic cognition and expression capabilities, with the carrier of which is an AI digital human that can achieve "face-to-face" interaction with people.
By providing this AI digital human for automobile 4S stores, users can interact with the robot face-to-face in real time, and conveniently obtain the information they want to consult, which greatly solves the problem of a large number of user consultations with a shortage of sales in 4S stores. Because Cloudia provides a 3D high-fidelity simulated visualization digital service, and it possesses images, actions and expressions, and various anthropomorphic dynamics such as blinking, smile, mouth opening and closing, waving, bowing, etc. With the AI digital human, users can feel an immersed communication experience.
More importantly, the image, action and expression of the AI digital human can be quickly customized according to the actual situation of the 4S store and different user objects (gentle and sweet, or dignified and generous, or fashionable and beautiful, or antique, etc.), and can assist cars to create IP and establish intelligent images according to their brands and model style, so that the intelligent sales service of 4S stores will no longer be alienated or unfamiliar, and furthermore reduce labor costs, and enhance the service quality, efficiency and the technological elements of 4S stores.
The reason why the robot is so intelligent is that it is equipped with a multi-modal cloud intelligent service platform that is self-developed and combined with GPT. In addition to integrating AI capabilities such as artificially enhanced computer vision, smart voice, and smart motion, the robot will also be endowed with more powerful autonomous cognition, intelligent decision-making, and behavioral performance. Prompt learning and rapid intelligent advancement enable robots connected to the cloud brain to not only talk and communicate like human, but also work in multiple scenarios.
"Everything is so convenient with this digital employee service!"
The manager of the 4S store said, “Our digital employee can take on multiple job positions. For example, when someone enters the store to buy a car, she can greet the guests, and users can consult the model or specific information through voice search. In addition, when we have activities or preferential policies to promote, digital employees can play promotional videos, pictures, music, etc., which greatly reduces our staff costs.”
Traditional marketing is rushing towards a digital model, and "AI digital human" and Metaverse have brought more prospects in the automotive industry. The pain points and opportunities of offline brand sales in the current automobile industry coexist. With the help of digital virtual image technology and multi-modal intelligent fusion technology, the virtual characters are combined in body movements, facial expressions and real-time dialogue tone to realize text-driven virtual digital image, sound, image, and movement are as smooth and natural as human beings. It can interact with users through short videos and live broadcasts, and can also serve as an experience officer to lead consumers to experience driving scenes from an immersive perspective.
Dataa Robotics welcomes more service providers and integrators in vertical industries to cooperate and talk about a bright future together.
Dataa Robotics adheres to the development concept of "open source, joint construction and sharing", and actively promotes the ecological development of the cloud robot industry. Relying on the national-level "new generation of national cloud robot AI open innovation platform", we integrate industrial chain resources and capabilities, and create a global cloud robot open ecosystem. Dataa Robotics welcomes more integrators, service providers and partners in vertical industries such as automobile, culture, education and tourism to coordinate and cooperate, and deeply polish and integrate from resources to technology, from content to intelligent platform, in order to jointly create a win-win situation and a better future in the process of more industry innovations and scene implementations.
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